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products of culture
At Narrativ.Design, we deliver breakthroughs over change in perception.
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Minimalism as a style, not a lifestyle
Minimalism has been often perceived as a “lifestyle” which asks you to strip things down to their barest form. It's time to relook at it.

Quynh Nguyen
3 min read


Aligning Cultural Resets through the great reshuffle
The alt. narratives point at a critical lapse of managing internal culture over communication remits.

Abhijit Das
4 min read


Cryptomarket & The Purest Form of Branding
Brands, a human’s creation to market their products in the marketplace, have existed for centuries. The interesting part is not how they...

Quynh Nguyen
5 min read


Brands in the Anatomy of Social Movements
Originally written in 2012, it became my compass in the journey of brand building. Looking back I feel it closely connects the dots in...

Abhijit Das
5 min read


Reset of retail with an e-tail and the long tail
The retail sector played a big role in moving some essential parts of what we call ‘living’ even during the lockdown. And as it continues...

Abhijit Das
4 min read


How Brands hold hands with Culture
“Brand only exists in the eyes of its believers" That's so simple and delightful how I was introduced to the world of branding. Being a...

Quynh Nguyen
3 min read


We don’t have a story. We just started. Look!
BELIEF - a simple and powerful premise to build your brand resiliently through the RESET. “We don’t have a story. We just started. Look!...

Abhijit Das
3 min read


From fiction to fruition – a new value curve
There is compelling evidence through recorded history of this time-space travel of imagination made manifest. Given the physiological...

Abhijit Das
3 min read


Reset Education: We Don’t Need No Mute Control
You! Yes, you. It’s time. For a reset. More than 1,200 college campuses in the US shut down permanently within the last 5 years. Harvard...

Niyam Bhushan
3 min read


Is pushing through the pandemic resetting our sense of nearness?
If your friends, colleagues or relatives thought of you as ‘socially distanced’ before the ‘social distancing’ times and you accepted it,...

Abhijit Das
4 min read


Are you in business with culture?
Every product is ‘a-product-of-culture’. Only the degree of awareness and action varies, from business owner to business owner. Consumers...

Abhijit Das
4 min read


Where is the value?
If value is always fleeting, forming and decaying; what is the real question to ask about ‘value’? What is value? How do you measure it?...

Abhijit Das
4 min read
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